Blog
Dance Studio Cold-Market Advertising
To take your studio to the next level, you're going to have to reach the cold market, the people that don't know you exist, or at least aren't currently thinking about you. In this training we show you the easiest way to do exactly that.
Dance Studio Advertising Trends
Most dance studio owners don't understand that advertising strategies follow trends. Using the wrong strategy at the wrong time is disastrous and leads to studio owners believing that some strategies simply don't work.
Covid-19 Lessons for Studios
There was a lot of bad advice out there about how to handle things throughout the shutdowns and restrictions during the covid-19 pandemic. Why did our studios weather it so much better than so many others did?
How much does your studio pay you per hour? How much should it?
Ever get that feeling of dread come over you after you run your tuition, pay your bills, and see what's NOT left over? Then you compare that to the hours you've spent in the studio and when you do the math it's less than minimum wage? There are a lot of programs out there claiming to help studio owners organize their studios, add new classes, and HOPEFULLY make more money.
Can your studio charge higher tuition prices?
Most studios can, but it's important to have a method to any change you make in your dance studio business.
The dance studio business is an expensive business
There's no way around it. We are all in a business industry that is relatively expensive to be in. First of all, our industry is inevitably tied to real estate. You can't run a studio without a space. Running a dance studio means you're going to be committed to paying rent or making a mortgage payment on a space. Real estate prices don't drop over time, they rise.
Are the other studios in your area driving tuition rates down?
How do you compete when some studios don't even need to make a profit?
Will this year go by without any profound change to your studio?
Will this year go by without any profound change to your studio? Too many studio owners are just waiting for things to get better on their own.